Mike Phillips

Mike was one of the original 610 men at KFRC-San Francisco in 1966. He started his broadcast career at KISN-Portland in 1960, then went to KJR-Seattle for three years beginning in 1962.

His first pd'ship was KNBR-San Francisco in the mid-1960s. Mike did mornings at KFRC-San Francisco from 1966 to 1972 and then went to RKO sister station WXLO-New York. After a half decade as pd and air talent at KGW-Portland, Mike was in San Francisco during most of the 1980s.

Mike at KAYO in Seattle on March 30, 1962. [ LISTEN ] (4:26)
AM 1150 Seattle was known as “Country KO” for much of the 1960s into the 70s. This nearly 5 minute scope of Phillips showcases the early Top 40 format that this station had in the first part of the decade.
Mike behind the mic at KJR in Seattle on January 11, 1964. [ LISTEN ] (12:09)
From 1962 to 1965, Phillips entertained at the legendary KJR Seattle, part of a remarkable lineup that included Lan Roberts, Pat O'Day and Larry Lujack.
Mike's working on a Tuesday morning on the original Top 40 610 AM in May of 1966. [ LISTEN ] (4:03)
It’s always KFRC “Parade of Hits Time” when it’s not Para Camaro, or some other sponsor-time.

He worked at KYUU and was vp of programming for the NBC/FM division before moving on to K101, KFRC and KOIT.After a two-year stint at the Research Group in Seattle in 1987, Mike became vp of programming for WTMX-Chicago. His successful strategy at KRTH was to drop hundreds of songs from the play list, tighten up the format with consultant Bill Drake's help, and hire former "Boss" jocks Robert W. Morgan and The Real Don Steele. Mike retired in late 2001.

Mike at WXLO in August of 1973. [ LISTEN ] (8:46) And again later that year in October. [ LISTEN ] (4:39)
The first of the two airchecks features WXLO after it switched from WOR-FM, but before it became 99X. The second of the two airchecks finds the station still using "WXLO" call letters, but has changed jingles to PAMS "Energy One" series.

Mike Phillips passed away on October 16, 2006, following a two and a half year battle with pancreatic cancer. He was 64.



Some materials found on this page were originally published by the following: Airchexx, Rock Radio Scrapbook.

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