He began his radio career at age 14 in Ephrata, WA as a DJ. While attending Eastern Washington University in Cheney, WA he worked as a radio DJ in Spokane, WA. His first Program Director position was at KSTT Davenport, IA. In the 70s, he was also morning host at WMYQ Miami, FL "The Q"; Asst. program director/afternoon DJ at WAVZ New Haven, CT "The New Waves"; DJ at KHJ Los Angeles "93 KHJ".
Bobby at B-100 with Gene Knight, Boomer Anderson, Shotgun Tom Kelly, Cherie Stock, Danny Wilde, Jr Rogers, and Glen Martin.In 1985 he returned to KFMB-FM where he developed the "Hot AC" format by melding top hits from the Adult Contemporary and the CHR/Top 40 music charts. He created a San Diego version of a "Zoo" show as "The Rich Brothers B Morning Zoo."
In the 90s, Rich was VP/GM and morning show host for KMGI/KIXI Seattle, WA "I-107.7" before moving to Tucson in 1992.
In 2011, he created BobbysB-100, an Internet Radio Station saluting the legendary B-100 in San Diego.
[ LISTEN ] to a nice montage of Bobby at work.
This recording was played as part of the induction ceremony to AZ Broadcasters Hall Of Fame, October 2013.
On February 1, 2017, Rich was released by KMXZ after he made unknown comments during his program that station management saw as offensive but didn't specify, for which Rich apologized on his Facebook page.
Bobby is also heard mornings on 105.3 KHJJ-LP in Albany Oregon. This LPFM is recreating the sound of Boss Radio as it was heard on 93/KHJ Los Angeles. Calling itself KHJ FM, the station broadcasts a mix of 60's & 70's hits. KHJ FM also features the voice talents of other KHJ alumni, Bob Anthony, Dave Sebastian, Mike O'Neil and Scotty Brink.
Bobby is also heard mornings on 105.3 KHJJ-LP in Albany Oregon. This LPFM is recreating the sound of Boss Radio as it was heard on 93/KHJ Los Angeles. Calling itself KHJ FM, the station broadcasts a mix of 60's & 70's hits. KHJ FM also features the voice talents of other KHJ alumni, Bob Anthony, Dave Sebastian, Mike O'Neil and Scotty Brink.
Tucson Lifestyle and Tucson Weekly honored him and his station as "Best of Tucson," "Best Morning Show," and "2014 Best Radio Personality." Bobby was awarded the "Golden Mic" for community service by Tucson's Advertising Federation. Greater Tucson Leadership presented him their Community Leadership Award.
It's 2019, and Bobby is still slaving over a hot microphone on KDRI "The Drive" in Tucson.
